this series is based on the concept of "Light Trend · No Burden", targeting the young consumer market. with innovative material application and solid manufacturing processes, it has quickly attracted the attention of the industry and consumers.

(Publication date: July 18, 2025)

Dalu Shoes, a well-known domestic footwear brand, has recently officially launched its 2025 summer new eco-friendly and technological canvas shoe series, which is fully available for sale through its official website and cooperative channels. this series is based on the concept of "Light Trend · No Burden", targeting the young consumer market. with innovative material application and solid manufacturing processes, it has quickly attracted the attention of the industry and consumers.

Core highlights of the product: Green technology empowers daily outfits.

1. Environmentally friendly recycled materials: the upper of the shoes is made of 30% recycled PET plastic bottle spinning and organic cotton blended canvas. After special processing, it has both breathability and high toughness. On average, each pair of shoes consumes about 5 discarded plastic bottles.

2. Cushioning and comfort technology: the self-developed "Cloud Sensation" EVA insoles, combined with lightweight rubber outsoles, effectively absorb the impact force of walking and enhance the comfort of long-term wearing.

3. Minimalist design language: this series features 12 low-top and high-top shoe styles, offering Morandi colorways and classic black and white combinations to meet various dressing needs for different occasions.

4. Easy-to-maintain feature: waterproof and stain-resistant coating technology solves the problem of difficult cleaning of traditional canvas shoes.

Manufacturing strength endorsement: Vertical industrial chain ensures quality and delivery.

Relying on its own intelligent production base (located in Linyi, Shandong), Dalu Shoe Industry has achieved full-chain quality control from raw material inspection to finished product delivery.

Production capacity advantage: Equipped with 8 automated production lines, the average daily production capacity reaches 20,000 pairs, supporting large-scale customization and rapid market response.

Quality control system: Certified by ISO 9001 quality management, six quality inspection links have been established, including 3D scanning and shaping inspection, wear resistance test, and environmental protection material certification (conforming to the EU Reach standard);

Flexible production: Supports small-batch and multi-batch order production, meeting the needs of brand collaborations and enterprise group customization.

Market strategy: Parallel operation of direct e-commerce and offline experience stores.

In addition to its official online store, Dalu Shoes has opened brand experience stores in first-tier cities, where consumers can experience the product details on the spot. At the same time, a "trade-in" program was launched to recycle old shoes for the research and development of recycled materials, strengthening the brand image of environmental protection.

A brand spokesperson said, "The new collection is not only an upgrade of the products, but also a practice of 'sustainable fashion' by Dalu." We adhere to a dual-track investment approach of building our own factories and conducting technological research and development to ensure that every pair of shoes carries the responsibility towards consumers and the environment.